Golden Smiles Merchandise was born in the aftermath of Typhoon Ondoy, which hit Manila in 2009. Founder Ms. Maria Rosario “Yong” Peralta, who had recently left Doctors Without Borders, had the passion, background, and connections to assist international relief groups. Golden Smiles provides relief kits to address basic needs (household items, back-to-school, hygiene, etc).
Yong used personal savings to finance Golden Smiles until 2014, when a large order was refused, forcing her to cut back operations. Yong sought bank financing, but lacked the required collateral, while unscrupulous lenders offered loans with excessive interest rates. Yong realized that reliable SME financing was largely inaccessible and “helping SMEs” was largely lip-service.
Since that first application last year, First Circle has helped Golden Smiles fully recover. First Circle’s PO financing helped Yong get her products to those who need them most and provided the confidence Yong needed.
Watch the video to hear Yong’s inspirational comments and get introduced to First Circle’s financing solutions for your small business financing requirements.